{"id":871,"date":"2018-01-07T15:53:25","date_gmt":"2018-01-07T07:53:25","guid":{"rendered":"http:\/\/www.kitchen-digital.com\/?p=871"},"modified":"2019-03-11T14:48:02","modified_gmt":"2019-03-11T06:48:02","slug":"fwd-life-impact-reliever-introducing-a-ground-breaking-concept-of-life-protection","status":"publish","type":"post","link":"https:\/\/www.kitchen-digital.com\/?p=871","title":{"rendered":"FWD Life Impact Reliever \u2013 Introducing a ground-breaking concept of life protection"},"content":{"rendered":"<div style=\"padding-bottom:20px; padding-top:10px;\" class=\"hupso-share-buttons\"><!-- Hupso Share Buttons - http:\/\/www.hupso.com\/share\/ --><a class=\"hupso_counters\" href=\"http:\/\/www.hupso.com\/share\/\"><img decoding=\"async\" src=\"https:\/\/static.hupso.com\/share\/buttons\/dot.png\" style=\"border:0px; padding-top:2px; float:left;\" alt=\"Share Button\"\/><\/a><script type=\"text\/javascript\">var hupso_services_c=new Array(\"twitter\",\"facebook_like\",\"facebook_send\",\"google\",\"pinterest\");var hupso_counters_lang = \"en_US\";var hupso_image_folder_url = \"\";var hupso_url_c=\"\";var hupso_title_c=\"FWD Life Impact Reliever \u2013 Introducing a ground-breaking concept of life protection\";<\/script><script type=\"text\/javascript\" src=\"https:\/\/static.hupso.com\/share\/js\/counters.js\"><\/script><!-- Hupso Share Buttons --><\/div><p>The campaign aims to\u00a0introduce FWD&#8217;s new concept of life protection products to Hong Kong audience<\/p>\n<p><strong>Planning &amp; Execution<br \/>\n<\/strong>Beside an enormous amount of out-of-home advertisements, lots of social media posts are also strategically produced to bring awareness to this new product of FWD insurance. Down-to-earth tone and manner is used to explain this new concept and successfully arose interest on social media platform.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-939\" src=\"http:\/\/www.kitchen-digital.com\/wp-content\/uploads\/2018\/03\/fwb-img1.jpg\" alt=\"\" width=\"1800\" height=\"2230\" srcset=\"https:\/\/www.kitchen-digital.com\/wp-content\/uploads\/2018\/03\/fwb-img1.jpg 1800w, https:\/\/www.kitchen-digital.com\/wp-content\/uploads\/2018\/03\/fwb-img1-242x300.jpg 242w, https:\/\/www.kitchen-digital.com\/wp-content\/uploads\/2018\/03\/fwb-img1-768x951.jpg 768w, https:\/\/www.kitchen-digital.com\/wp-content\/uploads\/2018\/03\/fwb-img1-827x1024.jpg 827w, https:\/\/www.kitchen-digital.com\/wp-content\/uploads\/2018\/03\/fwb-img1-695x861.jpg 695w, https:\/\/www.kitchen-digital.com\/wp-content\/uploads\/2018\/03\/fwb-img1-615x762.jpg 615w\" sizes=\"auto, (max-width: 1800px) 100vw, 1800px\" \/><\/p>\n<div style=\"padding-bottom:20px; padding-top:10px;\" class=\"hupso-share-buttons\"><!-- Hupso Share Buttons - http:\/\/www.hupso.com\/share\/ --><a class=\"hupso_counters\" href=\"http:\/\/www.hupso.com\/share\/\"><img decoding=\"async\" src=\"https:\/\/static.hupso.com\/share\/buttons\/dot.png\" style=\"border:0px; padding-top:2px; float:left;\" alt=\"Share Button\"\/><\/a><script type=\"text\/javascript\">var hupso_services_c=new Array(\"twitter\",\"facebook_like\",\"facebook_send\",\"google\",\"pinterest\");var hupso_counters_lang = \"en_US\";var hupso_image_folder_url = \"\";var hupso_url_c=\"\";var hupso_title_c=\"FWD Life Impact Reliever \u2013 Introducing a ground-breaking concept of life protection\";<\/script><script type=\"text\/javascript\" src=\"https:\/\/static.hupso.com\/share\/js\/counters.js\"><\/script><!-- Hupso Share Buttons --><\/div>","protected":false},"excerpt":{"rendered":"<p>The campaign aims to\u00a0introduce FWD&#8217;s new concept of life protection products to Hong Kong audience Planning &amp; Execution Beside an enormous amount of out-of-home advertisements, lots of social media posts are also strategically produced to bring awareness to this new product of FWD insurance. Down-to-earth tone and manner is used to explain this new concept<a class=\"moretag\" href=\"https:\/\/www.kitchen-digital.com\/?p=871\" title=\"Read more\" target=\"_self\"> &rarr;<\/a><\/p>\n","protected":false},"author":1,"featured_media":879,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[102,143,142,145,144],"class_list":["post-871","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-projects","tag-fwd","tag-insurance","tag-lifeimpact","tag-ooh","tag-socialcontent"],"_links":{"self":[{"href":"https:\/\/www.kitchen-digital.com\/index.php?rest_route=\/wp\/v2\/posts\/871","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kitchen-digital.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.kitchen-digital.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.kitchen-digital.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kitchen-digital.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=871"}],"version-history":[{"count":5,"href":"https:\/\/www.kitchen-digital.com\/index.php?rest_route=\/wp\/v2\/posts\/871\/revisions"}],"predecessor-version":[{"id":1016,"href":"https:\/\/www.kitchen-digital.com\/index.php?rest_route=\/wp\/v2\/posts\/871\/revisions\/1016"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.kitchen-digital.com\/index.php?rest_route=\/wp\/v2\/media\/879"}],"wp:attachment":[{"href":"https:\/\/www.kitchen-digital.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=871"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.kitchen-digital.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=871"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.kitchen-digital.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=871"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}