{"id":651,"date":"2016-10-13T17:23:06","date_gmt":"2016-10-13T09:23:06","guid":{"rendered":"http:\/\/www.kitchen-digital.com\/?p=651"},"modified":"2017-03-23T19:15:15","modified_gmt":"2017-03-23T11:15:15","slug":"my-rimowa-my-show-time","status":"publish","type":"post","link":"https:\/\/www.kitchen-digital.com\/?p=651","title":{"rendered":"My Rimowa My Show Time!"},"content":{"rendered":"<div style=\"padding-bottom:20px; padding-top:10px;\" class=\"hupso-share-buttons\"><!-- Hupso Share Buttons - http:\/\/www.hupso.com\/share\/ --><a class=\"hupso_counters\" href=\"http:\/\/www.hupso.com\/share\/\"><img decoding=\"async\" src=\"https:\/\/static.hupso.com\/share\/buttons\/dot.png\" style=\"border:0px; padding-top:2px; float:left;\" alt=\"Share Button\"\/><\/a><script type=\"text\/javascript\">var hupso_services_c=new Array(\"twitter\",\"facebook_like\",\"facebook_send\",\"google\",\"pinterest\");var hupso_counters_lang = \"en_US\";var hupso_image_folder_url = \"\";var hupso_url_c=\"\";var hupso_title_c=\"My Rimowa My Show Time!\";<\/script><script type=\"text\/javascript\" src=\"https:\/\/static.hupso.com\/share\/js\/counters.js\"><\/script><!-- Hupso Share Buttons --><\/div><p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/pnUYcjgXhnE?list=PLDXJ98P2LZI9fFTtyo6SOBoJkzz7B4cTL\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>To showcase RIMOWA as a much-loved brand that people are proud of, we inspired owners to unleash their art and creativity by customising their own RIMOWA.<\/p>\n<p><strong>Planning and Execution<br \/>\n<\/strong>KITCHEN helped RIMOWA create their yearly regional campaign \u2013 \u201cShow Your Rimowa 2016\u201d \u2013 with local singer\/songwriter Jason Chan, film director Adam Wong, and cross-media artist Kearan Pang.<br \/>\nWe helped create short videos tailored to the personality and profession of each of these three artists to tell their personal RIMOWA stories \u2013 with the aim of inspiring people to decorate and share their own RIMOWAs.<\/p>\n<p><strong>My Rimowa My Groove<br \/>\n<\/strong>Jason Chan is a popular Hong Kong singer\/songwriter who enjoys jamming with music lovers around the world. To help him do this, we converted his Rimowa into a mobile busking percussion set so that he can play everywhere he goes.<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/NGfEuh-PPWc\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><strong>My Rimowa My Vision<br \/>\n<\/strong>Adam Wong is an award-winning, Hong Kong\u2013based film director (HKFA \u2013 Best New Director 2014). He travels a lot for inspiration and takes many film clips for creative reference. We turned his RIMOWA into a camera dolly to help him smoothly capture all the right moments when he sees a hint of his next blockbuster.<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/fZjMtl7t3y8\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><strong>My Rimowa My Motto<br \/>\n<\/strong>Kearen Pang is a talented cross-media artist who is constantly evolving. From performing on stage to scriptwriting to film directing, Kearen always strives to better herself creatively. Her Rimowa is decorated with her personal motto which she carries with her all over the world and through all the stages of her professional career.<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/E01EaUw0X-U\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><strong>Teaser<\/strong><br \/>\n<iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/vhyGU_tBXT4\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><strong>KOL Teaser<\/strong><br \/>\n<iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/sd8sqzIhwa4\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><strong>Social Media Content<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-699\" src=\"http:\/\/www.kitchen-digital.com\/wp-content\/uploads\/2016\/10\/works_rimowa_main_02.jpg\" alt=\"works_rimowa_main_02\" width=\"695\" height=\"695\" srcset=\"https:\/\/www.kitchen-digital.com\/wp-content\/uploads\/2016\/10\/works_rimowa_main_02.jpg 695w, https:\/\/www.kitchen-digital.com\/wp-content\/uploads\/2016\/10\/works_rimowa_main_02-150x150.jpg 150w, https:\/\/www.kitchen-digital.com\/wp-content\/uploads\/2016\/10\/works_rimowa_main_02-300x300.jpg 300w, https:\/\/www.kitchen-digital.com\/wp-content\/uploads\/2016\/10\/works_rimowa_main_02-615x615.jpg 615w\" sizes=\"auto, (max-width: 695px) 100vw, 695px\" \/> <img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-700\" src=\"http:\/\/www.kitchen-digital.com\/wp-content\/uploads\/2016\/10\/works_rimowa_main_03.jpg\" alt=\"works_rimowa_main_03\" width=\"695\" height=\"695\" srcset=\"https:\/\/www.kitchen-digital.com\/wp-content\/uploads\/2016\/10\/works_rimowa_main_03.jpg 695w, https:\/\/www.kitchen-digital.com\/wp-content\/uploads\/2016\/10\/works_rimowa_main_03-150x150.jpg 150w, https:\/\/www.kitchen-digital.com\/wp-content\/uploads\/2016\/10\/works_rimowa_main_03-300x300.jpg 300w, https:\/\/www.kitchen-digital.com\/wp-content\/uploads\/2016\/10\/works_rimowa_main_03-615x615.jpg 615w\" sizes=\"auto, (max-width: 695px) 100vw, 695px\" \/> <img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-701\" src=\"http:\/\/www.kitchen-digital.com\/wp-content\/uploads\/2016\/10\/works_rimowa_main_04.jpg\" alt=\"works_rimowa_main_04\" width=\"695\" height=\"695\" srcset=\"https:\/\/www.kitchen-digital.com\/wp-content\/uploads\/2016\/10\/works_rimowa_main_04.jpg 695w, https:\/\/www.kitchen-digital.com\/wp-content\/uploads\/2016\/10\/works_rimowa_main_04-150x150.jpg 150w, https:\/\/www.kitchen-digital.com\/wp-content\/uploads\/2016\/10\/works_rimowa_main_04-300x300.jpg 300w, https:\/\/www.kitchen-digital.com\/wp-content\/uploads\/2016\/10\/works_rimowa_main_04-615x615.jpg 615w\" sizes=\"auto, (max-width: 695px) 100vw, 695px\" \/><\/p>\n<p><strong>Campaign Site<\/strong><\/p>\n<p><a href=\"http:\/\/show-your-rimowa.com.hk\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-698 size-full\" src=\"http:\/\/www.kitchen-digital.com\/wp-content\/uploads\/2016\/10\/works_rimowa_main_01.jpg\" alt=\"works_rimowa_main_01\" width=\"695\" height=\"2914\" srcset=\"https:\/\/www.kitchen-digital.com\/wp-content\/uploads\/2016\/10\/works_rimowa_main_01.jpg 695w, https:\/\/www.kitchen-digital.com\/wp-content\/uploads\/2016\/10\/works_rimowa_main_01-244x1024.jpg 244w, https:\/\/www.kitchen-digital.com\/wp-content\/uploads\/2016\/10\/works_rimowa_main_01-615x2579.jpg 615w\" sizes=\"auto, (max-width: 695px) 100vw, 695px\" \/><\/a><\/p>\n<div style=\"padding-bottom:20px; padding-top:10px;\" class=\"hupso-share-buttons\"><!-- Hupso Share Buttons - http:\/\/www.hupso.com\/share\/ --><a class=\"hupso_counters\" href=\"http:\/\/www.hupso.com\/share\/\"><img decoding=\"async\" src=\"https:\/\/static.hupso.com\/share\/buttons\/dot.png\" style=\"border:0px; padding-top:2px; float:left;\" alt=\"Share Button\"\/><\/a><script type=\"text\/javascript\">var hupso_services_c=new Array(\"twitter\",\"facebook_like\",\"facebook_send\",\"google\",\"pinterest\");var hupso_counters_lang = \"en_US\";var hupso_image_folder_url = \"\";var hupso_url_c=\"\";var hupso_title_c=\"My Rimowa My Show Time!\";<\/script><script type=\"text\/javascript\" src=\"https:\/\/static.hupso.com\/share\/js\/counters.js\"><\/script><!-- Hupso Share Buttons --><\/div>","protected":false},"excerpt":{"rendered":"<p>To showcase RIMOWA as a much-loved brand that people are proud of, we inspired owners to unleash their art and creativity by customising their own RIMOWA. Planning and Execution KITCHEN helped RIMOWA create their yearly regional campaign \u2013 \u201cShow Your Rimowa 2016\u201d \u2013 with local singer\/songwriter Jason Chan, film director Adam Wong, and cross-media artist<a class=\"moretag\" href=\"https:\/\/www.kitchen-digital.com\/?p=651\" title=\"Read more\" target=\"_self\"> &rarr;<\/a><\/p>\n","protected":false},"author":1,"featured_media":696,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[118,22,8,117,119,116],"class_list":["post-651","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-projects","tag-adamwong","tag-campaign","tag-campaignsite","tag-jasonchan","tag-kearenpang","tag-rimowa"],"_links":{"self":[{"href":"https:\/\/www.kitchen-digital.com\/index.php?rest_route=\/wp\/v2\/posts\/651","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kitchen-digital.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.kitchen-digital.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.kitchen-digital.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kitchen-digital.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=651"}],"version-history":[{"count":8,"href":"https:\/\/www.kitchen-digital.com\/index.php?rest_route=\/wp\/v2\/posts\/651\/revisions"}],"predecessor-version":[{"id":812,"href":"https:\/\/www.kitchen-digital.com\/index.php?rest_route=\/wp\/v2\/posts\/651\/revisions\/812"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.kitchen-digital.com\/index.php?rest_route=\/wp\/v2\/media\/696"}],"wp:attachment":[{"href":"https:\/\/www.kitchen-digital.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=651"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.kitchen-digital.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=651"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.kitchen-digital.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=651"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}