EOS

Canon My Beauty Sustaining Campaign

December 19, 2018ProjectsCampaign, Canon, EOS, eosm100, KOL

After Canon introduced the concept of “Discover your unique beauty” with EOS M100, the “Canon My Beauty” Instagram account has been created to inspire local female to start capturing beautiful moments from everyday life. Kitchen kickstarted the project featuring 3 females influencers whom behold their unique perspective to beauty.

Planning and Execution
A series of videos and social posts have been created, featuring Jessie Lam, a female basketball athlete; Sharlene Wong, a female gymnast and Rita Lee, a Chinese Calligrapher. Showcasing how each of them against all odds to following their passion and discovered their very own unique beauty.

EOS M100 – Discover Your Unique Beauty – Lam Lam Jessie

EOS M100 – Discover Your Unique Beauty – Sharlene

EOS M100 Product Video

A Celebration of Us

May 30, 2016Projects5d, adecadeofus, Canon, canonfullframer, EOS

To celebrate the 10th anniversary of Canon’s EOS 5D series of cameras – and to attract new users to the 5D family to continue the next 10 years of photo exploration.

Planning and Execution
KITCHEN helped Canon Hong Kong unify their 5D full-frame camera series with the communication platform “A Decade of Us” – where “Us” is the combination of photographer and camera over the past 10 years. The media channels for our message included OOH, online videos, and a campaign website.

– Campaign Site

– Canon Pro-Ambassador Sharing Video

Unleash your sense in the Canon EOS System

December 24, 2013ProjectsCanon, EOS

Imagine you are standing on the top of Alps or going through the Amazon Rainforest. Your target appears and you are about to capture that perfect scene with your EOS camera. Which lens or flash will be your pick?

In KITCHEN newly-created site for Canon EOS professional system, you can unleash your professional photographic sense under 3 extreme situations by customizing your EOS professional gear.

Hold your breath and press the shutter here.