This is our newly-launched campaign for Sony Cyber-shot TX9. KITCHEN brings celebrities DJ Jim & Donald to your Facebook Profile Page and show you how to get more ‘Likes’ with the new Sony Cybershot TX9.
In this campaign, Kitchen created four TVCs, banner ads and a micro-site, boldly targeting solely at Facebook users through Facebook Connect technology.
Once connected, the two funniest celebrities would crash into your Facebook page, not only becoming your friends but also playing around, cleaning up your estate and showing you how they get more “Likes”.
And the result? Many thumbs-up for KITCHEN’s creation and the number is still growing.